AFFILIATE PR CONNOISSEUR MASTERCLASS
AFFILIATE PR CONNOISSEUR MASTERCLASS
AFFILIATE PR CONNOISSEUR MASTERCLASS
GET $100 OFF with code BFCM100
CONNOISSEUR?!
ARE YOU READY TO BECOME AN Affiliate PR
through December 3
You are efficient and effective with your affiliate PR efforts and strategies - as they are metric-informed
Your clients truly see you as the industry expert and look to you for recommendation, strategies and answers
You are aware of, and know what the different players need and desire for a win-win outcome
Dictionary: con·nois·seur
/ˌkänəˈsər/
noun
an expert; especially : one who understands the details, technique, or principles of an art and is competent to act as a critical judge
when you can be a
why settle for adequate, competent, enough, sufficient...
CONNOISSEUR
You make incredible first impressions that lead to long-lasting, mutually beneficial relationships because you are seen as valuable
Peace, knowing you are up-to-speed on how publishers are prioritizing content and the development of content
X
knowledge on how-to find trending keywords that editors want
X
Pitch templates to copy/paste to ensure you're making a good first impression + including all the needed info
x
Metrics and reporting templates that are plug and play with formulas
X
But imagine if you
An up-to-date media list of 350+ contacts
X
HAD...
WHAT YOU WILL LEARN
An insider look at
Not only do you get
6+ hours of recorded videos, you ALSO get: a media list of 350+ commerce contacts, pitch templates, reporting templates, network tutorials + more
Learn the essentials of affiliate marketing and its integration with public relations. She shares her journey from traditional PR to affiliate marketing, emphasizing the importance of understanding affiliate marketing terms, workflows, and the intersection of PR and affiliate strategies. The session highlights the necessity for brands to have affiliate programs to secure product-based editorial coverage and drive sales effectively.
New-Age & Nuances: Affiliate Marketing & Affiliate PR
LESSON ONE
Learn the role of affiliate networks, how to manage affiliate programs effectively, and the various networks available for brands. It emphasizes the importance of metrics, communication with affiliates, and the strategic management of commission rates to optimize revenue generation. The discussion also covers the setup process for affiliate networks and the potential for affiliate revenue to significantly contribute to online sales. Accompanied by a comprehensive overview and tutorials for full management.
The Role of Affiliate Networks in Affiliate PR
Lesson Two
Learn the importance of understanding affiliate marketing metrics and key performance indicators (KPIs) for public relations professionals. She emphasizes the need for real-time metrics to support business growth and outlines various KPIs such as revenue growth, customer acquisition, average order value, conversion rates, and the significance of product requests. The discussion highlights how these metrics can enhance client relationships and improve marketing strategies.
Affiliate Program Metrics
Lesson three
Learn the essential strategies and preparations needed for effective pitching to top-tier publishers. The conversation covers understanding client metrics, product priorities, the importance of product gifting, and how to select the right contacts. Additionally, it delves into crafting compelling pitch content, leveraging SEO for affiliate PR, and utilizing platforms like Skimlinks and SOVRN. The lesson concludes with practical pitch scenarios, timing strategies, and tips for building relationships with editors.
Affiliate PR Pitching
Lesson four
Learn the intersection of Affiliate PR and SEO, emphasizing the importance of understanding SEO basics, effective keyword research, and crafting targeted pitches. She shares insights on how to identify effective keywords, the significance of demographics in targeting audiences, and real-world examples of successful pitches. The discussion highlights the need for PR professionals to adapt to the evolving digital landscape and leverage SEO strategies to enhance visibility and conversion rates.
Also learn the evolving landscape of top-tier publishing groups' content strategy.
Advanced Pitch Strategies + SEO
Lesson five
$599
1 Payment of
START Today!
BEST Savings!
$99
6 Payments of
START Today!
MOST Accessible
No matter which payment option you choose, you get immediate access!
START YOUR LEARNING
$50 OFF first month with code BFCM50
discount valid through Dec. 4
$100 OFF with
code BFCM100
discount valid through Dec. 3
My mission is to help individuals and businesses achieve their goals while feeling their best and honoring their uniqueness.
I use Human Design as a tool to blend, empower and support my training and consulting clients in creating and executing effective strategies that align with their energy, purpose, and potential.
In addition to managing affiliate PR programs for KMO's DTC brand clients - I am equally passionate about mentorship and community building. Since launching KMO Dec 2020, I have delivered over 60+ hours of affiliate PR training to 300+ industry professionals.
With a dedicated heart and focused mind, I set new standards for individuality in the workforce and affiliate PR industry and expand perspectives for what’s possible.
founded KMO HAUS as a one-of-a-kind agency that combines affiliate PR education, consulting, and human design-led business growth guidance.
My mission is to help individuals and businesses achieve their goals while feeling their best and honoring their uniqueness.
I use Human Design as a tool to blend, empower and support my training and consulting clients in creating and executing effective strategies that align with their energy, purpose, and potential.
In addition to managing affiliate PR programs for KMO's DTC brand clients - I am equally passionate about mentorship and community building. Since launching KMO Dec 2020, I have delivered over 60+ hours of affiliate PR training to 300+ industry professionals.
With a dedicated heart and focused mind, I set new standards for individuality in the workforce and affiliate PR industry and expand perspectives for what’s possible.
Are you new around here? Let me introduce myself quick! Hello, I'm Kaila O'Connor, founder of KMO HAUS.
I'm ready to become a connoisseur
PURCHASE THE AFFILIATE PR CONNOISSEUR MASTERCLASS
You made it this far, what do you think?