Custom Affiliate Marketing + Affiliate PR training for in-house brand teams and/or PR teams who desire to manage and scale Affiliate PR program(s).
Monthly Affiliate PR program management for DTC brands (with Amazon add-on option) that desire to start and/or grow its affiliate PR program. holistically, sustainably and align with other growth channel KPIs.
CURRENt / FORMER BRAND CLIENTS
Affiliate PR SERVICES
FOR DTC BRANDS
PROGRAM Management
FOR BRANDS & PR TEAMS
CUSTOM TRAINING
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CLIENT: Sustainable, Luxury Bedding
- Affiliate revenue consistently accounting for 23-29% of ecommerce revenue
- Average 40+ top-tier article placements each month
- New customer acquisition 80%+
- CPA under $30; CAC under $55
LONG-TERM, CONSISTENT GROWTH
2023 Goal: Increase 15% affiliate ecommerce goal to 20% || Results: Average 22% ecommerce revenue; One-week post goal 2 editor requests from Ashley Tinsdale + Poosh organic coverage; 6x Forbes, 3x Business Insider, 3x CNN in the last month, 2x Times articles Today Show broadcast feature in Q3-Q4; Decreased CPA from $35 to $22 from June 2023 to December 2023 and maintained 70%+ new customer acquisition
CLIENT: New-to-Market Skincare
MONTH 1 SUCCESS IN CROWDED INDUSTRY
- Real Simple newsletter inclusion
- In The Know feature article
- Dotdash Meredith + Skimlinks joined in-network
- Affiliate revenue accounted for 14.93% of Ecommerce revenue
- 94.7% new customer acquisition
- 6 top-tier editor products requests: Dotdash Meredith x 4, Fashionista Beauty Director, The Good Trade Senior Editor (+ multiple blogs)
CLIENT: Sustainable Food Storage
AMAZON PRIME DAY GROWTH
256% revenue increased
- 2021: $16k
- 2022: $41k
- 2021: 7 articles
- 2022: 26 articles
NEW CATEGORY LAUNCH
- 19 articles (4 feature articles)
- Affiliate revenue accounted for 26% of ecommerce revenue
- Affiliate revenue increased 20x from previous month
Living Your Design with PR Expert & Human Design Reader Kaila O'Connor
Using Human Design to Activate Growth and Expansion with More Ease & Success
Is There A Place For “Woo Woo” In the Workplace?
industry standards vs. energetic alignment using human design
The collide of PR + Affiliate Marketing & building a business during a pandemic while maintaining energetic alignment using humand design
How to Use Top-tier High Traffic PR Media Outlets as Super-Affiliates
How to Scale Your Business with Affiliate PR
When PR Meets Affiliate Marketing
Take Your Power Back As A Business Owner: Business Energetics & Human Design
How Human Design Can Impact Productivity
How To Show Up As A Better Creator Using Human Design
how incorporating Human Design into entrepreneurship and THE KMO team has transformed THE KMO BUSINESS
KAILA TALKS ABOUT HOW SHE FOUND A niche in affiliate marketing. In less than two years, KMO generated $5+ million for its clients in affiliate revenue, secured over 1,500 top-tier media placements for its clients
How to apply Human Design to career and brand building
Unlocking Your Unique Energetic Blueprint with Human Design
Kaila and NB discuss trusting your inner authority, the different energy types, and how Human Design can support you and your business!
A rebirth in business & life (Part 2)
WHERE offers & HD COLLIDE IN biz
what is human design at its core?
How Human Design intertwines with PR & affiliate marketing
what business looks like for projectors in corporate
Understand your unqiue personalities unsing human design
Integrating human design in life & business as a reflector & projector
success energetics, human design & working your soul signature
Human Design in life & business for coaches and entrepreneurs
CREATING A BUSINESS STRATEGY USING HUMAN DESIGN IN ANY INDUSTRY
Energy is the 50% missing from business strategies & human design IS a tool FOR CEOS TO ENSURE OPERATIONAL FLOW
