KMO Offers Industry-Leading, Energetic Affiliate PR
Management &Training Services
AFFILIATE PR MANAGEMENT
AFFILIATE PR TRAINING
KMO offers Affiliate PR
services for DTC brands
& PR professionals
Affiliate PR
[ noun uh-fihl-ee-iht pee-ar ]
1. new-age of PR that combines traditional PR and performance-based marketing
2. when publishing groups use a trackable call-to-action link and receive a commission based on sales generated
KMO serves conscious DTC Brands and PR professionals with a focus on authentic energy and good vibes. Energy speaks before you do, and if the energy of a founder, its team and the brand isn't connected and aligned - it will reflect in the results.
We are intention led and our best work is always a byproduct of aligned partnerships that are rooted in transparent communication and authentic businesses.
Editors are the OG influencers
Why We Love It
High traffic + loyal readers = 50%+ new customer acquisitions
Optimized content & appearing in Google results = sales generate for days, months, and even years, creating passive income
Transparent ROI - track revenue driven by each specific article
PR is now performance marketing - you can finally "prove" your worth as a PR professional
Scale PR business with affiliate revenue share
Why KMO?
MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES MANAGEMENT SERVICES
Full Service Management
APPLY FOR FULL SERVICE SUPPORT
We believe that collective transparency, trust, radical responsibility and aligned missions is the foundation for success.
Our quality of service and KPI standards is a byproduct of aligned partnerships.
OPEN CATEGORIES: Fashion, Home Goods, Accessories, Food, Wellness
The Magic of
Affiliate PR
Proof that "strategic success" is a byproduct of aligned partnerships
Luxury Bedding DTC Brand
Long-term, consistent program growth + success
Program MoM Results
- Affiliate revenue consistently accounting for 23-29% of ecommerce revenue
- Avg ~25-30 affiliate placements each month (Jan-Oct 2022: 271 to be exact)
- New customer acquisition 80%+
- Results: Multiple placements on GQ, Esquire, Men's Health, Gear Patro
New (May 2022) Beauty DTC Brand
Immediate success in a tough, crowded industry
First Month Program Results (Sept 2022)
- Real Simple newsletter inclusion
- In The Know feature article
- Dotdash Meredith + Skimlinks joined in-network
- Affiliate revenue accounted for 14.93% of ecommerce revenue
- 94.7% new customer acquisition
- 6 top-tier editor products requests: Dotdash Meredith x 4, Fashionista Beauty Director, The Good Trade Senior Editor (+ multiple blogs)
Sustainable Food Storage DTC Brand
3x YoY Campaign Growth
2021 to 2022 Amazon Prime Day Program Growth
- 2021: $16k
- 2022: $41k
- 2021: 7 articles
- 2022: 26 articles
Sustainable Food Storage DTC Brand
Support New Category Launch + Scale Program
New Product Category Launch Program Results
- 19 articles (4 feature articles)
- Affiliate revenue accounted for 26% of ecommerce revenue
- Affiliate revenue increased 20x from previous month
Meghan Holzhauer, Stojo
"The KMO team has been instrumental in the growth of Stojo. They've helped us strengthen relationships with PR partners and grow our affiliate business to be a consistent revenue driver. Not only are they superstars professionally they are a joy to work with on a daily basis. We consider Kaila, Hannah & James part of the Stojo family!"
Elise Sabak, Senior Manager, Brand + Partnerships, Sijo
"KMO has played a huge part in our brand growth over the last few years. We've received incredible placements and have seen increased revenue from our affiliates, but most importantly, we feel supported by their team.
From their editorial connections to their guidance on the ever changing programs within the affiliate space, our brand is in the best hands."
Starface
“I always feel safe on these [client] calls.”
Here's what clients are saying about our full service Affiliate PR management
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There’s no such thing as a dumb question - Kaila is you. She has over 10 years of PR experience and knows the roadblocks and low frequencies that can be felt from a career in PR. It’s beyond soul-serving for her to share the Affiliate PR knowledge she’s collected the past 2+ years - and she won’t hold back, telling you all her secrets and tips that are either learned through text or Slack conversations with some of the most influential Affiliate Managers and commerce editors at top-tier publishers. You’ll feel seen, supported and leave feeling empowered.
Learn Affiliate PR
1-1 From Kaila
Private Affiliate PR Training
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